Technology

SmartMarketing™ delivers automation, transparency and real marketing intelligence.

A market leading Brand Management Platform that will allow your team or network to create personalised marketing materials, SmartMarketing™ is revolutionising marketing for franchised networks, departmental organisation’s and multi-site businesses.

Eliminates the cost of job-by-job artwork, making printed items more affordable.

Leverages group buying potential across your network.

Saves designer time & cost by removing the need for briefs and proofing.

Ensures consistency of print method, substrate and any other finishing requirement.

Controls who can order, approve and has access to specific templates and materials.

Aligns your brand across your network.

The Benefits of SmartMarketing™

Self Served Marketing Materials

The Brand Portal serves as a central location for each franchisee to self serve the materials they need - when they need them:

Business Cards and Stationery

Posters

Flyers, Leaflets & Brochures

Point of Sale Hardware

Signage

Uniforms

Logo & Brand Guidelines, Pre-designed approved ads, Training Manuals and Presentation Templates

Marketing Managers now have more time to focus their efforts on creative marketing plans and less time fielding enquiries and requests.

Customisable Templates & Web-to-Print

The Brand Portal allows brand approved templates to be setup so users can easily enter their details and generate print ready artwork that can be ordered with a simple click. Users can now self serve their business cards, posters, leaflets, flyers, signs or press adverts from the library of material templates on the group’s bespoke SmartMarketing™ platform.

These templates elimiate the need for job-by-job artwork allowing Graphic Designers more time to work on creating campaign materials.