12th May, 2016
4 reasons why top retail companies trust The Smart Group
If you have a retail business, you want your customers’ experiences in store to be creative and memorable, as this has lasting benefits in terms of customer loyalty and repeat purchases. But how do you do it? While you might be stumped for creative ideas, our innovative design team at The Smart Group are just bursting with them, and it’s why some of Ireland’s top brands come to us for creative retail environments and inspiration, to make their businesses stand out in front of the consumer. Here’s how we do it, and how we could help your business too.
Extraordinary Shop Fit Outs
Creating an immersive retail experience can be daunting, especially when you need to remain true to your company’s brand values. So how do you do it? Our case study on Whirlpool and Hotpoint illustrates how we were able to transform a traditional showroom into in-store displays with a live cooking demonstration area and create something truly remarkable. This might not be exactly relevant to your business, but it does give you an idea of how truly creative we can be.
Clever Directional Signage
Your shop front is no good if your customer can’t find you. Yes, we know that Google Maps has made it practically impossible to get lost these days, but that’s no reason not to invest in stunning directional signage and get your customers talking about your brand before they’ve even stepped foot inside the premises. How to you want to represent your brand with directional signs? Here are some of the most inspiring designs within creative retail environments that we’ve come across. We have a dedicated creative department who can transform ideas you have about your own directional signs into 3D concepts to let you see the intended result and ensure you are totally satisfied with it, or alternatively you can let our creative juices flow to come up with some ideas for you.
Innovative Store Layout
Have you thought about how your customers move around and interact with your displays when in your retail premises? No? That’s ok, because we’re fanatic about it. We have years of experience in studying consumer behaviour to best understand how customers react and engage with instore POS, so you can rest assured that we’ll bring this wealth of knowledge to your project too. Do you remember this example Mary Portas used to transform a simple sofa showroom? We could help create an ‘Inspiration Station’ for you too.
We Do It All - One Stop Solution
Why do all those companies trust us? It’s because we can do everything in one place, with one talented and dedicated team. From taking your brief, to creating the concepts, to working with a professional manufacturing and installation team, so that you don’t need to worry about a thing. Let us deliver a creative retail environment concept that will wow you and your customers. Get in touch with us today to find out how we can transform your retail environment.